CRAP Talks 14 – Patrick Rodowicz: Building The Lab

Building The Lab: How We Centralised Testing at Simply Business (and You Can Too!) Patrick Rodowicz Head of Insight Simply Business Bio: Patrick is Head of Insight at Simply Business, and spends most of his time working collaboratively with stakeholders from just about every aspect of the organisation to empower decision makers with great data and actionable insights. Having graduated from New York University with a degree in Mathematics, he worked across a variety of fields (including teaching, legal, and financial regulation) before finding his way to data and analytics. Since joining four years ago, Patrick has built and been scaling SB's Insight function to keep pace with a quickly growing and increasingly ambitious company, and has been pivotal in instilling an experimental, data-driven mindset throughout the business. Description: Simply Business has tripled in size since Patrick joined four years ago. When he first started with the company, he was confronted with scattergun testing that weren’t providing enough statistical rigour. In his presentation he talks though the importance of centralising your tests and how you can manage these processes as your company scales up and becomes increasingly complex. He also touches on how you can sell your story to stakeholders. Understanding that everyone is busy and often working at 100 miles per hour,a lot of emphasis needs to be placed on how you convince people. It’s about getting your experimentation and vision right! Read more about Patrick here: https://craptalks.com/blog/2019/07/crap-talks-14-exclusive-with-patrick-rodowicz/

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